Published August 16, 2026

The Zendesk Admin Center

Configuration moved out of the agent interface and into its own place, which helped once you knew where everything went.

The map

Channels. Email addresses, forms, messaging, Talk, and everything that creates tickets.
People. Team members, roles, groups, organizations and end users.
Objects and rules. Ticket fields, forms, triggers, automations, macros, views, SLA policies. Most of your daily configuration lives here.
Workspaces. Agent interface layout and contextual workspaces.
Account. Billing, security, sandbox, audit log and branding.
Apps and integrations. Marketplace apps, API tokens, webhooks.

Settings worth checking today

Email authentication. SPF, DKIM and DMARC for your support address. Getting this wrong sends your replies to spam, and customers who never receive a reply write in again.
The audit log. Know it exists before you need it to answer "who changed that trigger".
Suspended ticket review. Somebody should be checking it daily.
Roles. Especially who can merge tickets and delete things on Enterprise custom roles.
Business hours. Everything time-based, including SLAs, depends on these being right.

The settings that quietly create duplicates

Three of them, and they are worth an audit.

Email authentication failures, so replies land in spam and customers re-contact you.
Aggressive suspension rules, so first messages sit in the suspended queue while the customer tries another channel.
A hidden help centre, so nobody knows where to check their existing ticket and emails you again to ask.

Frequently asked questions

Where do I find triggers and automations?+

Under Objects and rules in the Admin Center, rather than in the agent interface.

Who can access the Admin Center?+

Admins and, for some sections, agents in custom roles with the relevant permissions on Enterprise.

Three settings, fewer duplicates

Email authentication, suspension rules and a findable help centre. Then merge the ones that still get through.

Start free trial

14-day free trial. No credit card required.